by Jodi Jae
31. January 2012 07:49
Will daily deals continue to revolutionize the way we shop or just end up as another passing fad? Groupon founder and CEO Andrew Mason was interviewed by CBS’s 60 Minutes in January and clued us in on key Groupon information and the many successes and failures of daily deals.
The 31 year old Mason started his popular deal-of-the-day website in 2008 and Groupon has since risen to extraordinary fame, becoming the largest IPO by an Internet company since Google Inc.
"Once we started Groupon, the success was intoxicating. It was just this rocket ship ride that you couldn't let go, but you didn't want to let go either," Mason said.
We agree.
by Jodi Jae
25. January 2012 09:38
Who can resist the buying power of daily deal shopping? You’d be a fool to pass up any deal that can ease the stress on your pocketbook and save you as much as 90% at checkout. Even so, 2011 saw daily deal regulars suffering with an overabundance of daily deal emails and notifications, leading some to daily deal fatigue. Frugal geniuses have gotten smarter with time and have learned to manage their penny-wise lives better. Reba Barntner, professional shopper in Daytona Beach, FL, says that she changed her daily deal shopping habits last year and couldn’t be happier. “I actually ended up in my doctor’s office in June of 2011,” said Barntner, “with what I now call my ‘daily deal headache.’ I was spending so much time worrying about daily deals for myself and my clients that I neglected my health. I’m smarter about it now.”
Are you ready to ease the stress of shopping and get back to enjoying all those daily deal savings? Here are five tips sure to get rid of that nagging headache for good. More...
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Daily Deals
by Jodi Jae
23. January 2012 09:51
A new report from Daily Deal Media, the nation's leading provider of news, data and intelligence for Social Commerce and the Daily Deal Industry, shows rapid change and development in the market. What's going on? Let's find out.
Key findings
The Daily Deal Media report pinpoints key changes in the daily deal market in 2011 and looks with a keen eye to the year ahead. As we predicted, some daily deal websites just didn’t make the cut. A total of 798 daily deal websites and companies exited the market in late 2011, a drop of 7.61 percent worldwide. Other key findings from Daily Deal Media include: More...
by Jodi Jae
19. January 2012 11:35
There used to be a time when daily deal shopping was aimed directly at those with a few extra dollars in their pocket and ample time on their hands. Frivolous, unnecessary purchases like vacation packages or trips to the spa were all the rage when the daily deal market first exploded. These days shoppers are increasingly turning to daily deals to meet their practical everyday needs.
Shelter
When a tornado hit their small home in Athens, Georgia, Tom Myer never expected that a daily deal voucher would come to his rescue. “We lost nearly everything,” said Myer. “The house was gone, the Red Cross had no beds left for us and we had nowhere to turn. Then I remembered the Best Western voucher I had in my wallet. I bought it thinking I’d take the wife on vacation for a week, but it ended up giving us a roof over our head and a week of time to sort our situation out.”
The savings: Daily deal websites feature a high return on your investment when it comes to lodging. From campground sites to hotel rooms, daily deal lodging discounts can save you as much as 90%. More...
by Jodi Jae
13. January 2012 08:38
And how we can do better
As of July 13th 2011, daily deal websites around the web had attracted more than $1.6 billion in venture capital according to the 2011 Daily Deal Investment Index from Daily Deal Media. Despite the winning business model, fewer group buying aficionados are opening their daily deal related email, and fewer still are finding the unbelievable bargains that most interest them. What went wrong and how can we correct this trend?
The Groupon poll
A 2011 Business Insider Groupon poll found that 39.7% of those who receive Groupon daily deal emails read less of them today than they did when they signed up for the service the year before. Even more surprising, 34.8% of us don’t bother to open or read Groupon emails at all any longer. In total, more than 74% of Groupon email recipients are no longer paying attention to any deals that make it to their email inbox. More...
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by Jodi Jae
13. January 2012 08:36
Sure, a helicopter ride around Chicago for nothing more than a twenty dollar bill is a great deal, but will you find the time to do it? A tour of wine country definitely sounds like fun, but does it truly interest you? And do you really have the time to use those inexpensive theater tickets before they expire?
It’s estimated that 20-30% of all daily deals purchased never get used. And while some smart shoppers have turned to selling off the daily deal bargains they bought on a whim or simply can’t use, most people are left grumbling over their poor decisions.
You can stay ahead of the daily deal game by knowing exactly what you’re doing. Here are four ways to avoid daily deal buyer’s remorse and get the most for your money.
1. Make a list and check it twice
It’s not just Santa Claus who’s making lists and checking them twice, but wise consumers, too. A recent poll showed that about half of us are focused, attentive shoppers and the other half chases bargains around the web. Whether you’re shopping for Christmas, birthdays or yourself, it pays to shop with purpose. Make a list of the things you need so that you can focus on your needs instead of your wants. More...
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by Jodi Jae
12. January 2012 12:34
For as much money as you’re saving by being a regular daily deal shopper, you could also be losing your hard earned cash by committing common group buying shopping errors. In order to get the most out of your money, you’ll need to buckle down and become a serious daily deal shopper. Here are the top four daily deal buying mistakes most people make and quick fixes to correct common errors.
Mistake #1: You buy everything in sight
Jan Harlan is a professional shopper in Los Angeles, California and she makes her living finding the best buys for her customers. According to Harlan, the secret to being a good shopper is to squeeze the most out of what you have. “I have clients who make $10,000 a year and those who make $500,000 a year, and they all have the same rule: don’t spend more than you earn,” said Harlan. “A good deal becomes a great deal when you can afford it.”
The fix: No matter how much you make, your money can only carry you so far. Use budgeting tools like Mint or Lemon to track your finances and set aside money for daily deal purchases. More...
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by Jodi Jae
12. January 2012 12:27
Groupon, one of America’s leading group buying websites, and Deutsche Telekom, German telecommunications giant, have announced a partnership that will bring group buying power to European cell phone handsets in the coming year. How did two companies with little in common team up and what’s in store for the European market? Let’s take a look.
Who is Deutsche Telekom?
Deutsche Telekom is one of the world’s top telecommunications companies. As of September of last year, the German-based firm had 128 million mobile customers, 35 million fixed-network lines and 17 million broadband users. With a presence in more than 50 countries and in excess of 238,000 employees worldwide, Deutsche Telekom is one of the giants in the overseas market. Deutsche Telekom also reaches into the United States, where they own T-Mobile USA, a company they’ve been trying of offload for more than a year. More...
by Jodi Jae
4. January 2012 07:50
For years, the daily deal market has offered consumers an inexpensive way to purchase luxury items they otherwise might not have been able to afford. When spa treatments and vacation deals are sold at up to 90% off, we jump at the opportunity to treat ourselves to something special. Increasingly though, consumers are turning to the daily deals market to meet basic health care needs.
Moving beyond luxury buys
Nancy Stafford, a Texas-based childcare provider, had to cancel her health insurance in 2010 following her husband’s unexpected death. Stafford isn’t going without a six month checkup, though. Instead, she’s joined a growing number of uninsured Americans who have turned to daily deals to meet their needs.
“I have kids to feed and food to put on the table,” said Stafford. “When my dental insurance went up to $500 a month, I cancelled the policy and started buying vouchers to a dentist’s office.” Stafford paid only $45 last year for $200 in dental services.
And Stafford isn’t alone. Jim Benson runs a successful marketing company in Chicago, Illinois, but struggled to make his $400 monthly premiums for dental care. “I had to give up dental insurance in 2010,” claims Benson. “Now that I use daily deals, I’m actually saving money and still getting good care.” Last month, Benson paid only $39 for a routine dental checkup, a visit that normally costs more than $175. More...